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Branding is all about making an impact, that’s what we will achieve together.

Author: Payal Bafna

Many treat artists and Designer to be the same thing; they aren’t. Both involve the application of the creative mindset but are also fundamentally different things. Artist and Designer Art differs from design. In the sense that it seeks interpretation from the audience rather than understanding. ‘Art’ is an expression of human thought, via any number of mediums. ‘Design’ the logical arrangement of relevant things.   - Unlike art, the design has a goal - Design is for people - While the design is observing, Art is a constant search - Art is multifaceted, the design is obvious - One can be a great designer, but a poor artist - Art

Let's start with art, to help you relax and heal. You do not have to be an artist to enjoy the benefits of art. In fact, most of it relies not on the final product you create. It is more about letting you focus on your inner experience, encourages creativity and self-expression as vehicles to reduce stress, improve self-esteem, increase awareness, and help remedy trauma. You are intrigued by the process of relaxation through your own perceptions, artistic imagination, and feelings. Start art exercise for relaxation   By this, we are taking out time to care, laugh, and live in the present, with

Here's are the reasons how Color Psychology Matter in Branding. Color involves every aspect of designing from marketing and branding.   Colour is one of the most aspects which gives the brand a personality and helps in its positioning. Color plays a larger role in marketing and branding than most people are aware of. Have you experience this- Q. Do you feel calm when surrounded by green fields and blue skies? Q. Have you ever asked what does the color red represent and why you feel alarmed when staring at a red stop sign?   What is Color Psychology? Color psychology is the study of colors about human

In this blog, we will see how to select the paper size for your design. A quick and easy guide for all the "A series" paper. Select the right paper size depending on the content and design of your artwork.   How to select paper size for your design? The ISO (International Standard Organisation). "A series" of paper is in use across all printers and has standard document size. The selection of paper depends on the designs, amount of content, color mode, printing cost, usage, and the purpose of it.   A quick and easy guide for all the "A series" paper with measurements and

In this blog, we will see How Will Social Media Marketing Help Your Business. In today’s world, the importance of social media marketing has never been greater. Considering the world is going digital, It makes sense that social media is becoming the go-to place for brands and businesses. For all their marketing needs.   In today’s world, the importance of social media marketing has never been greater. Considering the world is going digital, It makes sense that social media is becoming the go-to place for brands and businesses.   Social media and its related tools. Offer a variety of organic and advertising options when

In this blog, we will see How to do Branding and Marketing During Lockdown. COVID-19 is an unprecedented public health crisis. With the country on indefinite lockdown, we’re all going to need to figure out new ways to do business. Thus, now is a good time to have an in-depth look at your Branding and Marketing and plan. How to do Branding and Marketing during Lockdown? In response to the COVID-19 pandemic, The government has asked everyone who can work from home to do so. Some businesses are down completely by these restrictions. It has affected businesses in every industry and of